Nov 16, 2020
Most everyone has a profile on LinkedIn, but few understand
the power that it has to find investors and raise money. Engagement
on LinkedIn is at an all-time high, with the average household
income above six-figures.
Today we talk with Yakov Smart, the leading expert when
it comes to attracting high net worth investors and raising capital
through LinkedIn. Yakov discusses how to create lists to find
investors, how to approach investors once you've found them, and
how to optimize their LinkedIn profile to build
Key Discussion Points
[01:04] Opening remarks by Eric Odum and Steven
[03:34] About our guest: Yakov Smart
[05:02] How did you get into using LinkedIn to help find
[07:17] How do you convince people that LinkedIn can help
[16:09] Whare are some specific ways to create lists on
LinkedIn, and how does the LinkedIn Sales Navigator fit with
[19:53] What are some mistakes people make on LinkedIn
when trying to target high profile investors?
[24:08] Once you find investors on LinkedIn, what's the
best way to approach them?
[30:19] How can a people best optimize their LinkedIn
profile to build credibility?
[37:13] What's some of the language you would use to find
investors for real estate deals?
[40:30] What are some of the online events you have
coming up related to using LinkedIn to find investors?
[41:19] How can folks get in touch with you?
[41:57] Closing comments by Eric & Steven